WELCOME TO SOCIALIKE

We’re so excited to welcome you and your business into the Socialike family. (Yes, we like to think of clients as family!)

Because we’re passionate about only working with businesses with values and a product that we can truly get behind, we’re extremely selective about who we choose to work with.

we believe this makes the working relationships much more enjoyable for everyone and creates a more authentic experience for your loyal fans and future customers.

We want you to feel like we’re a part of your team and vice versa!

Our hope is to make the transition of bringing Socialike onboard as simple as possible, so we’d like to share a bit about our processes.

Let's do this, shall we?!

 

MEET THE TEAM

Alex Ford

I have a consumer marketing background and have worked with businesses in both New Zealand and Los Angeles, including: BurgerFuel, Wellington Hospitality Group, Asian Box, iHeartMedia, Shake Shack and Coolhaus.

I understand your needs as a business owner and I have seen first hand how Social Media and Digital Marketing can help to create a successful business. I understand that Social Media and Digital Marketing are both games of strategy, not just cranking out day-to-day content.

It is my goal to save you time and leverage Social Media and Digital marketing to grow your business and help you reach your revenue goals.

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THE WORKFLOWS

 

Agile Project Sprints

We have an agile approach to our work, which means we have a project or sprint based approach to our work.

All projects will be outlined in ASANA in a backlog before we commence working on them. We’ll work with you to determine which project to start depending on our capacity, your needs and market trends.

Projects typically take anywhere from 1 week to 1 month to complete. We’ll let you know how long we expect a project to take before we start. You’ll be able to track your projects in progress in ASANA and review any updates. We’ll also tag you in or communicate with you if we have a roadblock at any point during the project.

 

Communication

This is the best way to get in touch.

We love Slack and if you aren't on it yet, we think you'll love it too!

We use Slack to communicate daily, so we’re more likely to see Slack messages before email - you will get quicker responses if you choose this route for communication.

If you have a Slack Dashboard for your business already, please add a #Socialike channel and add alex@socialike.media to the team.

If you aren't on Slack (and just don't want to be) please email alex@socialike.media with any questions, etc.

 

Office Hours

Social media may be on 24/7 but I’m not

We bet you love your downtime - and so do we! We will always react as quickly as possible whenever there is a "fire" outside of normal business hours.

However, we like to keep regular office hours.

Our typical office hours are 8am-5pm Monday-Friday (NZST).

We’ll happily reply to any / all requests within 24 hours during normal business hours.

We’re also "out of office" on the following New Zealand holidays:

  • New Year's Day — 1 January 

  • Day after New Year's Day — 2 January 

  • Waitangi Day — 6 February 

  • Good Friday 

  • Easter Monday 

  • ANZAC Day — 25 April

  • Queen's Birthday — First Monday in June

  • Labour Day — Last Monday in October

  • Christmas Day — 25 December

  • Boxing Day — 26 December.

 

Reporting

So… How’s it going?

You will receive a weekly and monthly snapshot with key metrics.

We will include regular updates of campaign changes in your ASANA project.

It’s important to note that we follow an iterative process with your digital marketing. We do this by testing in a small environment, quickly assessing the results and, refining and adjusting your strategy.

 

Getting Started

We’re going to require access to some of your existing and some new digital marketing platforms. We aim to make this process as smooth as possible.

Facebook

We’ll need you to assign us as a partner to your assets in Facebook Business Manager. Our account ID is 298171351002154 Please ensure we are assigned to:

  • Pages

  • Ad Account

  • Catalogue

Please ensure you have Business Manager set up.

Email Marketing

We work with Campaign Monitor although, we’re happy to discuss other platforms and use the platform best suited for your business needs.

We’ll set you up in our Campaign Monitor account or if you’ve made arrangements to use MailChimp, please add us to your MailChimp account. Our MailChimp account is alex@socialike.media

Google

  • AdWords: Please send us your Google AdWords account number so we can add you to our AdWords Account

  • Analytics: Please add us to your Google Analytics account. Our Google Analytics account is alex@socialike.media

LinkedIn

  • Please add Alex Ford to your LinkedIn Ad Account if we’re running LinkedIn ads for you

Shopify

We love working with Shopify for our e-commerce clients.

We’ll request access to your store through Shopify Partners - don’t worry, we won’t count towards your staff count.

ASANA

We’ve set up an ASANA team for your business. This is where we’ll run and manage all projects for your agile digital marketing. We’ll tag you in anything that needs your review and give you access to an overview of marketing activity in progress.

Help I’m Stuck!

We’ve put together some guides for Facebook, Google and Shopify.

ASANA has a great selection of resources if you need a hand.

 

ANY questions?

Please get in touch if you have any questions.

Email: alex@scoialike.media

Phone: +64 21 778 564